If you are a business that has a physical location (e.g. hotel, restaurant, dentist, real estate agent, plumber, etc), you can benefit from local search marketing. In fact, one of the first things we ask new clients is what they have done to improve local search rankings….
Tag: local
Social Networking For The Local SMB
From Google to Facebook and from Yelp to FourSquare: a clear “cut through the noise” how-to on what to do where….
The Local Search Plus Box
A look at how Google decides when to display the local Plus Box…
Local Business Online Marketing Blueprint – It’s a Sketch, Not Set in Stone
It serves local business owners well to remember that it’s better to have a compass to guide the way rather than have a map that’s set in stone…
On Page Optimization Tips for Local Businesses
The good news is that ranking locally is infinitely easier than ranking regionally or nationally.
It all starts with understanding how to optimize your website….aka on page optimization….
Is Your Local Business On MySpace? Should It Be?
Is MySpace at all useful for a local business, or is it a platform that should be avoided altogether?…
5 Things You Should Not Do on Google Places
Follow these tips to stay on the safe side of Google Places’ quality guidelines…
How To Check Local Rankings And Dominate Local Search
Get local ranking information and actionable feedback from this tool….
5 Practical Link Building Strategies for Local Businesses
The best link building practices build networks that go beyond dumping exact anchor text URLs across the web. The best link building practices involve leveraging a businesses existing network for traffic referrals first because the return is the highest there….
Defining Hashtags for Local Business
For most local business owners, the term hashtag isn’t new to them by any means; yet if you asked many…
So You Did Local SEO. Now What?
There are a vast amount of opportunities for local businesses out there on the web. Claiming your listings on the search engines is just the first step. Your next step is up to you, but I recommend the following……
A Timeline for Updating Your Business Address Online
One of the biggest steps in the “life” of a small business is changing their office address. It is equally…
Measuring Results and Utilizing Social Media for Maximum Impact
Every local business should be utilizing social media in one way or another to boost their business and build their…
Go Roman! To Win At Local Search, Do What’s Natural: Act Like A Local
I think you’ll find my suggestions surprisingly simple, hardly time-consuming, and enlightening in the sense that by doing them, you’ll actually grow to understand your marketplace infinitely better than you would if you did not optimize your site for local search….
Mobile Must Haves for Local Businesses
But mobiles are increasingly used by your potential customers to find the products and services they want when they’re on the move….
How Search Engines Distinguish Between Regional Sensitive Queries and Global Queries (And How You Can Compete)
Both regionalized queries and global queries will deliver localized results in a variety of different formats, but they are localized nonetheless. So when it comes to optimizing for and navigating the local search space, how is one to distinguish the difference between a search like “flowers” and a search like “flowers Boston?”…
Simple Steps To Improve Local Search Marketing
Local SEO may seem daunting but entering the space is as easy as following these steps….
How to Deal with Duplicate Listings on Google Places
The opinions on how to deal with it vary, but the truth is there are different types of duplicates and the ways to solve the issue are sometimes different….
Adding Your Business to MapQuest Local Business Center
MapQuest receives a good amount of search volume from its over 40 Million users. Every territory counts, therefore, we have decided to add our business listing to MapQuest too. Here are simple instructions….
How Location Based Marketing is Changing Everything
Mobile technology is an equally important factor to search results as desktop and laptop searches…