For several years, Google has allowed webmasters to apply structured data markup on their webpages using standards such as microdata, microformats, and RDFa. In June 2011, Bing, Google and Yahoo launched Schema.org, a new standard for structured data markup. Currently, [...]
I love using Firefox. I have experimented with many different web browsers in the past, but I always switch back to Firefox in the end. Using Google Chrome or Internet Explorer feels like trying on a shoe that is a [...]
The importance of guarding ones online reputation today cannot be understated. We live in a time when most employers conduct web searches about candidates prior to interviewing them; many people who are dating do so about prospective mates--there a million [...]
Social media is about engagement. About responding fast or at least soon. About distributing your message throughout the day versus blasting once. About not spreading yourself and your staff too thin. That's where these Facebook business tools come in.
Newspapers leaving Google News, Craig's Lists house stripping, and War of The Worlds telephone operators. 10 crucial, funny, striking, relevant, relaxing, or beautiful news items people in marketing, search & social should know about.
By nature, viral videos are actively sought out and watched by thousands, often millions of people online, and so if you can create an effective one to promote your brand, surely that’s a better advert than paying for banners down the sides of websites or even paying for a spot on prime-time TV!
As much as we appreciate the existence of this free, online encyclopaedia, errors – and even outright falsehoods – can sometimes creep in, reminding us that good old Wiki is often worth taking with a pinch of salt. These scandalous editing examples show just how wary you should be. Beware the ominous words, “Citation Needed.”
In the spirit of mischief, let's check out the most notorious ways in which people have exploited Google’s algorithm.
Sure, Google can pull a good April 1st joke but we can pull great jokes on Google too. Here are 10 of the best!
Although the headlines are often dominated by social media and mobile, email is still one of the best marketing tools around. It lends its talents to companies of all sizes, including smaller businesses that operate exclusively on the local scene. [...]
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