How to Market College Programs
With such a large number of post-secondary choices available to students, todays higher education market is more competitive and challenging to navigate than ever before. It is well established [...]
How Much Do Facebook Ads Cost?
How much do Facebook ads cost and how much budget should you allocate to Facebook ads? In this article, we [...]
Does Website Speed Affect SEO?
It may be hard to understand how website page speed and SEO are connected. Yet all the way back in 2010, Google stated that website page speed would play [...]
What is the Sales Funnel in Digital Marketing?
At any given moment your potential clients/customers are at various stages of their buying journey. While one is weeks [...]
How Can Digital Marketing Increase Sales?
An effective digital marketing mix can be used to accomplish several goals. Some of these goals include ranking for keywords, increasing brand awareness and building their social media following. Often the [...]
How to Choose a Digital Marketing Agency
When trying to determine how to hire a digital marketing agency several factors come in to play. We have previously written [...]
SEO that Gets You on Top of Google 2020
It is 2020; now more than ever, businesses understand the value of digital marketing. While traditional media is still [...]
How to Choose an SEO Agency: An Unbiased Guide
There is no shortage of SEO agencies and they are all ready and willing to compete for your business. With [...]
5 Ways You Can Optimize Your Advertising Campaigns Now
Digital ad best practices: Learn how to optimize your advertising campaigns when money is tight. As businesses are impacted by the pandemic, many have had to drop advertising budgets and [...]
Zoom Security Best Practices – How To Avoid Zoom Bombing
As work from home becomes an important way for businesses to keep their “doors open” during the coronavirus pandemic they [...]
What is a Metric in Google Analytics?
Metrics are key to finding out how your website is performing. Without knowing where you stand, you can’t further optimize [...]
What is the Role of SEO in Digital Marketing?
SEO is short for search engine optimization. In the world of digital marketing, this marketing strategy plays an important role in helping [...]
Marketing During Coronavirus: How to Come Out Ahead
In the past seven days, search queries around “Marketing During Coronavirus” have gone up 300%, and “Coronavirus Marketing” has [...]
Should You Be Optimizing for Voice Search? Spoiler Alert: The Answer is Yes!
It’s no secret that there’s been a noticeable shift towards using smartphones and other handheld devices for online searches. With [...]
TechSEO360 Crawler Guide – Sitemaps and Technical SEO Audits
For 10 years now, the crawler I use for the technical SEO website audits I do at Search Engine People [...]
Take These 5 Steps Before your SEO Expert Ruins your Website Completely
Is the SEO work being done for your website confusing you or not getting you the desired results or getting you anywhere further? This post lifts the veil behind this conundrum and even offers up to five action points you can use to clear your doubts and save the soul of your money site....
