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How Much Do Facebook Ads Cost?

How much do Facebook ads cost and how much budget should you allocate to Facebook ads?  In this article, we break down cost benchmarks, how to set your Facebook budget, and how the Facebook auction works. We also delve into other factors that influence [...]

By |2020-07-29T11:00:53-04:00June 19th, 2020|Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Marketing, PPC, Social Media Marketing, Web Design|Comments Off on How Much Do Facebook Ads Cost?

Does Website Speed Affect SEO?

It may be hard to understand how website page speed and SEO are connected. Yet all the way back in 2010, Google stated that website page speed would play an important role in technical SEO and will boost your chances of ranking your pages on Search Engine Results Pages (SERPs). As the rise of mobile devices occurred, a few years later Google confirmed websites [...]

By |2020-06-22T20:07:02-04:00June 12th, 2020|Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, SEO, Web Design|Comments Off on Does Website Speed Affect SEO?

What is the Sales Funnel in Digital Marketing?

At any given moment your potential clients/customers are at various stages of their buying journey. While one is weeks away and gathering preliminary research the other is ready to make a decision today. A complete digital marketing strategy will attract people from all funnel [...]

By |2020-07-28T10:33:03-04:00June 5th, 2020|Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, SEO, Social Media Marketing, Web Design|Comments Off on What is the Sales Funnel in Digital Marketing?

How Can Digital Marketing Increase Sales?

An effective digital marketing mix can be used to accomplish several goals. Some of these goals include ranking for keywords, increasing brand awareness and building their social media following. Often the result many businesses are hoping to achieve is to use these strategies to drive more sales through their website.  CRO – [...]

By |2020-07-29T11:02:41-04:00May 29th, 2020|Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, SEO, Social Media Marketing, Web Design|Comments Off on How Can Digital Marketing Increase Sales?
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