The social media frontier of today holds the opportunity to develop contact strategies for Facebook and Twitter with similar precision…
Tag: direct marketing
Facebook Halts Social Data Append Opportunities: Direct Marketers Lose
RapLeaf, one of the largest social data providers, has been banned from mining social data on Facebook. This denial of…
Measure Your Marketing Efforts: Capture and Create Keycodes
Having grown up in the subscription and later the catalog marketing worlds, one basic concept permeated everything we did. Every…