As a copywriter in most cases I'm not equipped with enough information to make high-level marketing recommendations. Most copywriters aren't. For example, a company hires a freelance copywriter to write their blog. They don't know why they have a blog [...]
Writer's fatigue, a content enemy almost worst than writer's block. Here's how you can overcome it today
Remember when you were in school and your teacher told you what to write about? Those were the good old days, weren't they? Now you have to come up with your own stuff and it isn't so easy. That is [...]
In honor of the newly released Sherlock Holmes movie, let's deduce what Sherlock Holmes would say concerning copywriting. It's elementary. Details Holmes has an absolute obsession for details. Copywriters need the same voracious appetite for them. The details of your [...]
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