Negative Keywords in Google AdWords – 4 Tips For Improving Your Targeting This Holiday Season
The holiday season is now upon us, and many marketers have their holiday campaigns up and running. So, I decided to write a post that can help you today. That’s right, you can make changes right after reading this post. Below, I’ve included four tips for using negatives in Google AdWords that you might not be aware of. Each tip can be useful for ensuring your ads display for the most targeted audience.