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Where is the huge MSN Search advertising blitz?

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I would have expected MSN to have inundated us with advertising by now, yet I have rarely seen an ad that is not on their own site. I did notice that they are using Google Adwords to advertise, which is kind of funny, but I expected to see some major media advertising taking place. I've only seen one brief television ad that I almost didn't notice. MSN desperately needs to get the word out about its search engine to the general public if they hope to compete. C'mon MSN, step it up.