When was the last time you really looked under the hood of your website and scrutinized each and every page?…
How to Conduct A Content Audit
Tag: steps
Simple & Effective Competitive Analysis For Your SEO Campaign
So to make your life a "little" easier, here’s a simple, effective way to increase your website’s visibility in the…
5 Steps To Start Sending Social Signals for your SEO Campaign
The last few years have seen many new changes in the way Google views and calculates SERPS (search engine results…
7 Step Blueprint To Personal Branding
The story told online by your search results is your personal brand. Here is how to write it yourself….
4 Steps to Use Organic Keyword Data to Build & Improve Converting PPC Campaigns
Your own site analytics provide a wealth of data Google’s PPC tools hide from sight.
Here’s how to use that data to start a PPC campaign or to improve the ones you’re already running….
How To Calculate Your PPC Budget As An SMB
Since the process isn’t complicated, I though I’d share how you can estimate a budget yourself.
For this exercise we’ll assume you’re going to start with Google AdWords. To get a good estimate, you’ll need to answer 4 main questions….
WordPress SEO Setup 101
You can potentially spend a lot of time tweaking your blog once it is set up, but this article should get you started on the right track, right from the very second you open your freshly installed WordPress blog….
Get Your Own Content Development Process With This 4 Step Action Plan
Use this actionable, 4 step content development process to increase output and reduce frustration….
5 Steps to Building Your Social Capital
Building social authority is easy; simply follow these 5 steps….
Google Places #1: How To Get A Red Balloon In 10 Steps
Google Places page. Formally known as Google Maps. This little profile can do wonders for you on many different levels in the internet marketing world. As an account coordinator at Search Engine People, part of my job is to make sure our clients have a fully optimized profile. Here’s how to optimize yours….
