I recently compiled the results of a Twitter direct marketing campaign whose goal was to drive traffic to a single…
Retail Prospecting Case Study: Twitter Search Fueled by 1:1 Marketing
Tag: Social Media Marketing
SEO Mistakes Small Businesses Make
For those in SEO and Internet Marketing it can be tough to stay up to date with all the changes…
8 Non-Monetary Rewards for Your Fans
For marketers who want to get out of endlessly discounting their product to their best customers, here are 8 ways to use Social Media and non-monetary rewards for your best customers: those that will recommend you to their large social networks. Examples include KLM, Starbucks and small businesses….
Building a Community – Recap from BlueGlassFL
BlueGlass Panel Session on Online Communities. Moderated by Chris Winfield. Panel consisted of Drew Curtis, CEO at Fark.com, Tamar Weinberg, Author of ‘The New Community Rules’, and Cameron Olthuis, Director of Audience Development at Clicker.com. Narrated by me, Thos Ballantyne, pest control guy….
What Social Media Gurus Don’t Want You To Know
What the core of social media marketing is really about….
7 Ways to Get More Twitter Followers
Followers on Twitter: it’s about quality first. But that only means increasing your follower count is harder — not easier.
How to effectively go about getting more Twitter followers….
Foursquare’s Loyalty or Groupon’s Trial?
There’s been lots of hype on two new marketing services: Groupon and Foursquare. If you’re a marketer which should you try? This post offers some advice for businesses and marketers based on user experience and research emerging from around the online world….
8 Tips To Building Quality Twitter Followers
People are spending more time on social sites than search engines. Here are 8 tips and tricks to build your following on Twitter….
Is Your Business Like-able? A 10 Point Checklist for the Facebook Era
Consumers are armed with remotes, a mouse, sharing tools and Facebook like buttons. So if you want your Social Media marketing message to appear in their news stream you need to make sure your business is likeable. This 10 point checklist lets you score how likable your company is….
41 Tips For Promoting Your Business On The Internet
We often work with small to medium sized businesses that have little or no experience with the Internet and have…
