A few months ago, I wrote about how to effectively work with a PPC long-tail when the long tail is…
How to Create Truly Effective eCommerce PPC Campaigns
Tag: Google
How To Add Rich Markup To A Page #microdata
What is rich markup? Rich markup on a page results in a rich search snippet on Google SERPs. According to…
The Rising Influence of AuthorRank In 2013
The days of Google PageRank’s link-based dominance are numbered. While it’s no secret that Google has been working on undermining…
Making Pinterest Work for You
You can’t deny Pinterest is a power-player in social media. Despite only launching in 2010, it’s the third-most used social…
The Google AdWords Trap: Chances Are You’re Paying Too Much for Your Google AdWords Clicks
What if I told you that you’re paying too much for your Google AdWords clicks? What if I told you…
A Year Of Google Changes – What I Did To Recover
Well, it has in fact been well over a year now. A lot has changed since April 2011, and in…
The SEO Value of a Google+ Profile [INFOGRAPHIC]
Because Google+ content will appear in Google’s natural search results, it’s important for your local business to have a page…
Has The Guest Blogging Bubble Burst?
I don’t know whether you subscribe to the Google Webmaster Help YouTube channel, but it can be a great way…
Google Shopping Now Pay To Play Only
Closely mirroring a 2010 SEP prediction, Google Shopping results in the US are now “pay to play” only….
2 Strategies to Target the Google AdWords Long-Tail
In organic search targeting the so-called long tail has almost been rammed down our throats. In PPC? Not so much. Maybe because it seems harder to do? PPC Expert Alan Mitchell shows you step by step how to target PPC’s long tail….
