If that's true for you, new respected client, then you'll want to make sure to appear in the default Google search for Canadian users: Google Canada.
You know of the benefits of being recognized as a Canadian site by Google. And you know that you can achieve that by getting a .CA domain name and/or hosting your site on a Canadian IP.
Well, that was easy, wasn't it? You're now targeting the #12 Internet use country.
But it gets better. With the right steps you can gain access to a market seldom targeted by e-commerce and SEO: French speaking Canadians. People who, like you and I, feel most comfortable spending their money on sites they can understand with ease.
Three years ago the Quebec population was estimated to be around 6.5 million with at least 1.6 million Internet users.
To illustrate how that is not a small market consider that in 2003 those combined Quebec spend $345 million on e-commerce, $233 million of which stayed in Canada and $112 million going abroad.
Interesting, isn't it?