A month ago, I began testing seo techniques, and the first test was to see if simply adding content to a site that I had previously ignored would cause any change in rankings. Result: No changes in rank. I am not surprised by the result, but it is always nice to verify one's thoughts. As I explained in the previous post, I will be testing only on-page factors, so now I will move on to the next test. This time, I will be changing the content to make better use of Heading tags (H1, H2, etc.) and just generally overhauling the text. A month from now, I will report on the results.