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Barbara Coll: Search Blogger of the Day

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This is one of a series of posts in which I will be highlighting each member of the Search Bloggers list, with commentary on one of their posts (new or old). Look for this series to continue once or twice a week for the next couple of months.

Meet Barbara Coll, the Search Blogger of the Day. Today I'd like to highlight a post entitled What to tell brand companies about social media. This one is interesting to me because it focuses on take a "slow down approach" for businesses who want to jump headfirst into social media, when other blogs are focusing on how to convince businesses to embrace it immediately. So why is this one taking the opposite stance? Turns out it's a sensible good reason. But I'll let you decide that for yourself. Go read it and see.

If you want to know more about today's Search Blogger of the Day, check out Barbara's about page.


That's the Search Blogger of the Day. If you are a search blogger, and aren't on the list yet, go here to find out how to be included. I plan to promote everyone on the list in various ways. Some will be informative, and some will be just plain fun. Don't miss out.